Services
Cozy—Earth
Cozy Earth is a luxury clothing and bedding lifestyle brand. My previous work with them includes UI/UX research, app design, account dashboard design, an official UI library, and various responsive promotional landing pages.
My services
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Scope
-Of Work 3
Cozy Earth is a high-end lifestyle brand that specializes in premium clothing and bedding products. During my time working with them, I had the opportunity to contribute to various projects, including conducting UI/UX research, designing their mobile app, creating their account dashboard, developing an official UI library, and designing several responsive promotional landing pages. Through these projects, I was able to collaborate closely with the Cozy Earth team to deliver designs that aligned perfectly with their brand identity and helped them achieve their business goals.
As a UI/UX designer, I'm on a mission to revolutionize the way people interact with technology. With a passion for design and a keen eye for detail -
I strive to create beautiful, intuitive user experiences that meet the needs of every customer. My philosophy is simple: keep it simple, keep it clear, and put the user at the center of everything you do.
As a seasoned UI/UX researcher, my primary focus is to delve deep into the psyche of users and gain a comprehensive understanding of their needs, desires, and behaviors. Leveraging cutting-edge research tools such as Microsoft Clarity, Hotjar, and Google Analytics, I am able to gather invaluable insights that help me identify and analyze user touch-points. The ultimate goal being to enhance user experience across multiple platforms.
For Cozy Earth, I had the pleasure of spearheading the design of their newly branded mobile application. The project involved working closely with the company's stakeholders to understand their vision, brand identity, and target audience. I conducted extensive research on user behavior, preferences, and expectations to guide the design process.
As part of my work for Cozy Earth, I was responsible for creating the design of their Account dashboard, which serves as a one-stop-shop for customers to manage their account information, view order history, keep track of rewards, view saved favorites, and track their shipments.
As a designer, I understand the importance of consistency and efficiency in design, which is why I created a UI (user interface) library for Cozy Earth. The UI library is a collection of design components, such as buttons, forms, typography, colors, icons, and other UI elements, that can be reused across different projects. Creating a UI library not only saved time on the various LP builds but also ensured consistency in design, which is crucial in building a strong brand identity.
For Cozy Earth, I was tasked with creating various promotional landing pages to help drive engagement and increase sales. To create these landing pages, I started by identifying the specific campaign goals and target audience. I then conducted research to gain a deeper understanding of the user's needs and preferences to ensure that the landing pages were tailored to their interests.
The end result was a series of beautifully designed, user-friendly landing pages that successfully drove engagement and increased sales for Cozy Earth.
Designing multiple catalogs for Cozy Earth was a challenging yet rewarding experience. As a designer, I understood the importance of creating a cohesive and visually appealing design that would showcase the brand's luxurious and high-end products. To begin the process, I conducted thorough research on the brand's target audience, competitors, and marketing goals. I then worked closely with the Cozy Earth team to develop a design concept that aligned with their vision and branding guidelines.
Highlights
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Catalog Design
Designing a catalog for Cozy Earth was a fulfilling experience. I was responsible for creating a visually appealing and easy-to-navigate layout that would effectively showcase Cozy Earth's luxurious products.
Landing Pages
I created wireframes and mockups that incorporated Cozy Earth's branding guidelines, messaging, and visual identity. I also included interactive elements, such as animations and calls-to-action, to encourage engagement and conversion.
Sale Card Call Outs
Designed visually appealing cards that would capture the attention of website visitors and encourage them to take action.
